If you are new to mobile advertising, you might be wondering what a DigiVan actually is. A DigiVan is a mobile digital billboard fitted with high-brightness LED screens that display video, images, and live content. Unlike a static billboard, a DigiVan moves through the locations that matter to you. This mobility gives you more control over who sees your message and when they see it.
Why choose a DigiVan over a fixed site? Static billboards rely on people passing a single location. A DigiVan finds your audience directly, which is why many brands use them for launches, pop-ups, event days, and time-sensitive promotions. When people search for the essentials to hire DigiVans, this is the first point they often look for.
Key Benefits of DigiVan Advertising
When clients ask what to know before hiring a DigiVan, we explain that these campaigns are highly flexible. A DigiVan lets you target specific streets, postcodes, and audiences in real time. If footfall shifts, your campaign can shift with it.
The screens themselves are another advantage. Full motion video and audio help your message stand out in busy urban areas. Does the location matter? Yes. City centres, retail parks, stadiums, and high streets all respond well to moving digital displays. With live route planning and location control, you can monitor the campaign as it runs. This is why many brands add DigiVans to their event marketing or outdoor advertising mix.
Types of DigiVans Available
Before booking, it helps to know which format suits your goals. A simple checklist for hiring a DigiVan always starts with choosing the right screen setup.
- Three-sided edge-to-edge DigiVans: These are our most popular vans. Two side screens and a back screen create wide viewing angles for pedestrians and drivers.
- Four-sided DigiVans: These add a front screen for full wraparound visibility. They work well in crowds, plazas, and event spaces where people gather around the vehicle.
- Static advertising vans: Static advertising vans use printed posters instead of LED screens. They offer a cost-effective option for local campaigns that do not need video.
Which format should you choose? If you need motion video, live feeds, or maximum impact, go for LED. If your message is simple and budget-led, a static van may be enough.
Checklist for Hiring a Digivan
Many businesses search for a checklist for hiring a DigiVan because the provider you choose makes a real difference. What should you look for?
Start with screen quality. High-resolution, edge-to-edge LED screens offer clear visibility in daylight. Next, check whether the provider runs its own fleet. An in-house fleet gives you better reliability and faster support than an outsourced setup.
Live tracking is another must. Can you see where your DigiVan is at any moment? Transparent reporting helps you verify that the campaign is running where you expect it to. Finally, look at the provider’s portfolio. A strong track record across retail, events, and public-sector campaigns suggests they can handle complex briefs.
Essentials to Hire Digivans
Clients often ask why DigiVan pricing varies. The main factors are simple and form an essential part of the essentials to hire DigiVans:
- Campaign duration: Longer campaigns cost more but allow deeper audience reach.
- Cities and routes: High-demand cities and complex routes may carry higher fees.
- Screen format: A three-sided DigiVan and a four-sided DigiVan differ in impact and price.
- Creative needs: If you need help producing video, graphics, or adjustments, that adds to the cost.
- Extras: Options such as audio, live feeds, or multiple vans will increase the overall spend.
Understanding these points will help you plan ahead and avoid surprises.
What You Need to Prepare Before Hiring
Many clients ask what to know before hiring a DigiVan so they can get things right from the start. A few simple steps will make the whole process smoother:
1. Begin with clear objectives. Are you aiming for brand awareness, footfall, event support, or a product launch? Knowing this upfront helps us plan routes and timings that match your goals. Next, define your target audience. Where do they spend their time, and when are they most active? This guides the locations we prioritise.
2. Creative assets are another key part of any checklist for hiring a DigiVan. You will need video, images, and short messaging that read well on large screens. If you do not have a creative prepared, we can support you with adjustments or a full design.
3. Finally, look at your schedule. Are you aiming for specific dates, such as an opening weekend or a major event? Planning early helps us secure the right routes. If coordination feels daunting, our team can help shape the campaign from the creative through to live delivery.
Why Expert Media Is a Strong Choice
When clients search for the essentials to hire DigiVans, they often discover how much difference a strong provider makes. Our in-house fleet is the largest of its kind in the UK, which means better availability, consistency, and control.
Every DigiVan in our fleet carries three-sided edge-to-edge LED screens for maximum clarity. Full motion video and audio help your message cut through busy environments. Route planning and live tracking are included as standard, so you always know where your campaign is running.
Our nationwide coverage allows you to reach audiences across major cities, retail hubs, and event spaces. Behind every campaign is a trained team that manages planning, driving, monitoring, and reporting. This level of support helps you focus on results rather than logistics.
Hiring a DigiVan is straightforward when you know what to prepare. Clear objectives, strong creativity, and the right locations form the foundation of a successful campaign. Understanding these points will help you navigate the essentials to hire DigiVans with confidence.
If you are ready to take your message on the road, we are here to help. Speak to our team, and we will guide you through the process from planning to live delivery. Contact us for more information.