If you are new to mobile advertising, you might be wondering what a DigiVan actually is. A DigiVan is a mobile digital billboard fitted with high-brightness LED screens that display video, images, and live content. Unlike a static billboard, a …
Brands today want proof that their advertising works. That is why ROI Calculation for DOOH Advertising has become a key part of planning any outdoor campaign. The move from static posters to data-driven digital screens has changed expectations. Clients no …
Brands looking to make an impact are shifting to full-motion digital displays, which combine video, dynamic content, and real-time adaptability to drive higher engagement.
This move from static to digital out-of-home (DOOH) ads is not just a trend; it’s a …
Outdoor advertising is evolving rapidly, and standing out in 2025’s crowded landscape is both a challenge and an opportunity. Consumers are spending plenty of time out and about – nearly 70% of people actively pay attention to digital out-of-home (DOOH), …